Michael Jacobson,
Michael F. Jacobson,
Laurie Ann Mazur,
Ralph Nader
e.a.
Taylor & Francis
1e druk, 2019
9780367009076
Marketing Madness
A Survival Guide For A Consumer Society
Specificaties
Gebonden, 262 blz.
|
Engels
Taylor & Francis |
1e druk, 2019
ISBN13: 9780367009076
Rubricering
Levertijd ongeveer 11 werkdagen
Gratis verzonden
Samenvatting
In 1983, Reese's Pieces made their debut on the silver screen, gobbled up by that lovable alien ET, and sales of the candy shot up instantly by 66 percent. Reebok has sponsored the U.S. Olympic team—and the Russian team, as well! The British Boy Scouts sell space on their merit badges to advertisers. Michael Jacobson, founder of the Washington, D.C
Specificaties
ISBN13:9780367009076
Taal:Engels
Bindwijze:Gebonden
Aantal pagina's:262
Uitgever:Taylor & Francis
Druk:1