<p>List of figures</p> <p>List of acronyms</p> <p>About the author</p> <p>Acknowledgements</p> <p>Prologue</p> <p>Do you Web 2.0? A confession</p> <p>About the book</p> <p>About the readers of this book</p> <p>Part I: Public libraries and social networking: can we Web 2.0?</p> <p>Chapter 1: Public libraries and digital climate change</p> <p>A sign of the times</p> <p>We’ve been here before</p> <p>‘By increment or revolution’</p> <p>Chapter 2: Web 2.0 ethos: hive mind and the wisdom of the crowd</p> <p>Do you Web 1.0?</p> <p>Or do you Web 2.0? The sliding scale of implementation</p> <p>To Web 2.0 or Library 2.0?</p> <p>Part II: Web 2.0 tools and the librarians who love them: an overview</p> <p>Chapter 3: Do you Web 2.0? A round-up of Web 2.0 in public libraries</p> <p>All the news that’s fit to stream: RSS, blogs and podcasts</p> <p>It pays to share: photos, video, music, social networking</p> <p>Putting it all together: start pages and mash-ups</p> <p>Somewhere in the middle: wikis</p> <p>Do librarians really trust the wisdom of the crowd? Folksonomies, social bookmarking, tagging, social catalogues</p> <p>Conclusion</p> <p>Part III: By increment and revolution: libraries getting to Web 2.0</p> <p>Chapter 4: A tale of one country</p> <p>The challenge to libraries</p> <p>Why British public libraries?</p> <p>A bit of UK public library pre-history</p> <p>A hierarchy of library online implementation</p> <p>Conclusion</p> <p>Part IV: ‘Tilling the soil, seeding the ideas’: the Web 2.0 business case</p> <p>Chapter 5: Introducing Web 2.0</p> <p>The experiment level</p> <p>Proof of concept or pilot level</p> <p>Live service level</p> <p>Business case and participation framework</p> <p>Building the (business) case</p> <p>Business case best practice as exemplified in the case studies</p> <p>Chapter 6: Exceeding your stretch: a conclusion</p> <p>In the beginning, the future</p> <p>A stretch too far?</p> <p>References and resources</p> <p>Index</p>